macheete is an agency for PR & digital media and has been active in the field of music promotion for many years and even in the digital age, believes in the power of creative press releases and personal contact with journalists. The agency’s guiding principle is to meaningfully combine traditional press work with online PR measures. Each artist is treated individually and gets a personal press pack tailored for them. After all, no two publications are the same. macheete works in the genres Hip Hop & Rap, Pop music and Singer/Songwriter.
Due to the many years of experience in the field of music promotion, macheete has quality contacts with radio, TV, print and online media. The agency not only knows the e-mail addresses of the editors and journalists, but also their faces. Why? Because a personal connection is key in this business.