Digital Marketing

ease can support you in three areas: your content marketing concept, your campaign style guides as well as the creation of campaign assets.

Content marketing concept

ease works with you to develop a strategy that fits you and your target group and which gives your artist brand its own presence. Every possible analysis is included in the development. ease works out how an idea can best be amplified digitally and made visible. This involves owned, earned and paid media activities. Together with a joint workshop, ease looks at your digital channels and makes derivations.

Campaign style guides

The ease style guide describes what the elements of a campaign (website, videos, trailers, cover) should look like. The style guide will give your campaign a visual leitmotif and helps your campaign to have a uniform appearance. ease works together with you to determine what elements of your music brand and campaign really stand out from the crowd.

Asset production

• Release pack lite
  • Trailer or teaser (in 3 formats including CTA)
  • Profile pictures and header images (for 5 platforms)
  • Playlist cover

• Release pack full
  • Trailer or teaser (in 3 formats including CTA)
  • Profile pictures and header images (for 5 platforms)
  • Playlist cover
  • Spotify canvas
  • Social frame for uniformity of your social media posts
  • Youtube thumbnail as template for your music videos

Individual assets

If you prefer to compile your assets yourself, this is of course also possible.